Entrepreneurship has long history in human life and related studies have been conducted primarily in scientific circles by industrialized countries. However, this topic has been discussed recently in our country. The main objective of this study was to assess the behavioral and personality characteristics of entrepreneurship in order to identify entrepreneurs and non-entrepreneurs of dairy Cattle industry in Razavi Khorasan Province. Therefore, the data point corresponding to the 85 owners of industry dairy farms, 30 owners of milk collection centers and 10 owners’ offeed mills (statistical population with 125 members) were used. Using AHP techniques and identification of behavioral indicators dairy cattle industry actors, the degree of importance of each of these parameters were determined. Then, using cluster analysis and the above criteria and with discriminant analysis techniques, distinguishing factors of two groups of entrepreneurs and non-entrepreneurs were examined. Results showed that from the study population, 19 dairy farmers, 5 milk collecting owners and 2 feed mill owners were entrepreneur. The most important Behavioral indicators effective on becoming owners as entrepreneur Were risk-taking, activity growth and selection of their unitas Superior, respectively. Also, the technique of discriminant analysis results indicate that the personality variables in the study, risk-taking spirit (potentially of behavioral variables atrisk-taking), innovation, effort and follow, expansion, internal control orientation and opportunity-seeking were the most important factors that distinguish the two groups of entrepreneurs fromnon-entrepreneurs, respectively. Using the findings, suggestions for improving the entrepreneurial process in the dairy cattle industry are presented.